Exploring Leadership in the News with Steven Pearlstein and Raju Narisetti
Leaders on the front lines?
A cloud of volcanic ash grounds European airlines and the chief executives of KLM and British Airways join their crews on test flights to show that it is safe to fly. What do these actions say about the importance of symbolic involvement by top leaders in responding to crises?
Posted by Steve Pearlstein and Raju Narisetti on April 20, 2010 4:47 AM
Leadership is as much about symbolism as about anything else. By taking part in these test flights, the CEOs of British Airways and KLM are letting passengers know that they are confident that air travel is safe again.