The Career Coach is In

Making your LinkedIn profile work


No one's getting back to me on LinkedIn. Do I need to beef up my profile?


I asked a colleague of mine, Wendy Terwelp, who is a "LinkedIn guru," her thoughts. This is how she responded:

Know that LinkedIn is a professional network. Do you have a personal connection with the people you're inviting to your network or are they people you simply wish to get to know?
Second, check out your LinkedIn profile with fresh eyes. Does your profile convey your personality? Do you have a professional head-shot? And NO, wedding pictures do not count here. Did you complete the entire LinkedIn profile? Are you providing more details about your employment background or only listing names and titles? Do you have recommendations from those in your network? Do you already add value to your network?

If you've answered NO to any of the above, beef up your profile. Answer questions from those in your network. Join groups. Provide recommendations to others in your network--that's the easiest way to get them for yourself, too.

Wendy Terwelp, The Networking Coach


Marshall Brown

 |  September 28, 2010; 6:28 AM ET  |  Category:  Career Exploration , Job Search Save & Share:  Send E-mail   Facebook   Twitter   Digg   Yahoo Buzz   StumbleUpon   Technorati  
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