Garrison Wynn
Speaker, Consultant, Author

Garrison Wynn

Founder of Wynn Solutions, this keynote speaker is a former stand-up comedian and author of "The Real Truth About Success


Not many Jobs these days

Q: Not every product the Apple CEO has introduced has been a hit. So what accounts for the aura of incredible success that surrounds Steve Jobs? Why don't others who are possibly just as successful become cult figures like he has?

The first people to enter any market make most of the money.

Jobs not only got there first; he pretty much invented the market! He saw the potential of a mouse-driven graphical interface when most people were still excited about their Rolodex. (If you are under 30 years old, you might think that's just a cheap watch.)

Steve was also (kind of) kicked out of the company he started for being ... well ... really weird, and then started another company that his old company bought, making him the CEO again! So, he invented the "high-tech, crazy, in-your-face" entrepreneurial persona.

That makes him very "edgy" -- and if there is one thing most giant-company CEOs are not, it's anything that's even remotely similar to edgy! They are usually pretty stiff and very good at saying things that won't upset the public, even after they get fired and manage to pilfer a lot of cash on the way out.

Cult status is acquired by being unusual or different and very well known. (I see this personally in my industry with professional speakers) Most highly successful entrepreneurs play to the masses (as in masses of money) and of course do very well. However, you're not likely to see them on the Bio channel unless they also become a serial killer!

By Garrison Wynn  |  January 29, 2010; 12:02 AM ET  | Category:  Aura of Success Save & Share:  Send E-mail   Facebook   Twitter   Digg   Yahoo Buzz   StumbleUpon   Technorati  
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The first do not always make the most money and the examples you bring up prove it. The graphical user interface was invented by Xerox. It was implemented later and better in the first Macs and even later by Microsoft who has made the most money off of it. In this case, the third to market made the most money. The mouse was invented at Lockheed by the Skunkworks I believe and they certainly have not made the most money off of that either.

Posted by: edomalley1 | February 1, 2010 2:56 PM
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