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2010 Super Bowl: Best commercials

Read Tom Shales' analysis of the commercials.

(While we wanted to list every commercial, we didn't have enough space - tell us which ones not listed you loved most!)

By Jodi Westrick  |  February 8, 2010; 8:41 AM ET  | Category:  National Save & Share:  Send E-mail   Facebook   Twitter   Digg   Yahoo Buzz   Del.icio.us   StumbleUpon   Technorati  
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Comments

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Thank all pretty much sucked. Stop hiring young Ivy school Grads - they no nothing about sales.

Posted by: question-guy | February 8, 2010 9:51 AM

Do you think they know how to spell?

Posted by: jimbo1949 | February 8, 2010 9:56 AM

House made of full cans of Bud...

Posted by: cdkenmuir | February 8, 2010 9:56 AM

Have to admit that I flipped back and forth between the Super Bowl and the Puppy Bowl on Animal Planet, which was a laugh a minute. Liked the Bud ad with the Clydesdales and the longhorn steer. Didn't see many of the commercials during the Super Bowl - seems like there were just a few minutes of football and many minutes of commercials so I tried to catch the football - sometimes difficult.

Posted by: Utahreb | February 8, 2010 10:03 AM

The Mark Sanchez PSA about women's heart health was the best. He is so adorable!

Posted by: leaflady | February 8, 2010 10:12 AM

I am glad I don't have to live in the world portrayed in those ads. Women are castrating b1tches, men are henpecked, weak and out of shape and care about nothing except beer and junk food. Violence is funny. Nobody has the slightest respect or affection for anyone else except for the Clydesdale and its friend. Do ad execs despise themselves and each other as much as they seem to despise the football-watching public?

Posted by: bbabcoc1 | February 8, 2010 10:12 AM

The Green Police ad was far and away the best. Hilarious.

Posted by: justthefacts08 | February 8, 2010 10:19 AM

Budweiser Fences ad with the Clydie and the Longhorn. Have no idea why you didn't list it with the other ads. The Casual Day at work ad was ridiculous. Half of the ads were offensive in their attitude and treatment of women.
Second best ad was the "No Bark collar" ad. The rest of them were the worst I've ever seen.

Posted by: shadow4 | February 8, 2010 10:21 AM

Killer whale ad was the best.

Posted by: ctnickel | February 8, 2010 10:24 AM

My absolute favorite is the Budweiser young Clydesdale and a calf who develop a friendship and reunite as grown horse and steer. Loved it. Wonder why it wasn't on your list!!

Posted by: iddmcure | February 8, 2010 10:25 AM

The Audi Green Police ad was the best. I don't understand how it didn't make your poll -- unless y'all were afraid of getting into some kind of political brouhaha. Get over it! It was funny *and* wickedly clever. Perfectly caught the ambivalence most Americans feel over being eco-friendly.

Posted by: RexKramer | February 8, 2010 11:03 AM

This was THE worst year for Super Bowl commercials. Even the 'better' ones were only good in comparison to the others that were awful. On the bright side: the game was good.

Posted by: srm6571 | February 8, 2010 11:22 AM

Can't believe the Audi Green Police is not on the list for voting. THAT was the best one!
http://www.youtube.com/watch?v=Wq58zS4_jvM

Posted by: mrasg1 | February 8, 2010 11:53 AM

Have to agree with other commenters re: the Audi Green Police.

Posted by: gvenkatraman1 | February 8, 2010 12:04 PM

Green Police was great -- one of the few that came anywhere near past standards for excellent SB ads.

Posted by: starbase52 | February 8, 2010 12:24 PM

I voted other: The beaver who played the violin and used Monster.com to find the perfect gig.

Posted by: BlackandRedRedDevil | February 8, 2010 12:24 PM

Monster.com violinist commercial... though my husband laughed out loud at the "I will carry your lip balm" statement in the charger ad.

Posted by: ann15 | February 8, 2010 12:27 PM

Loved Letterman, Oprah & Leno but I thought the Betty White/Snickers ad was very very good.

Posted by: rlj1 | February 8, 2010 12:29 PM

Green Police ad was hilarious and awesome!

Posted by: MalcolmFurgol | February 8, 2010 12:30 PM

Audi Green Police was funny - or a firghtening forecast of the future. I also liked the Bridgestone tires or life commercial.

Posted by: jameswcarter | February 8, 2010 12:50 PM

The Green Police

Posted by: murf1 | February 8, 2010 1:25 PM

Fave was the Clydesdale and the Longhorn, "Fences". And since it's never been shown before, Tom, it's not an "oldy but goody."

Second fave was Letterman, Leno, and Oprah. And yes, the men in underwear, and women as witches, themes wore out very quickly.

Posted by: lanehatcher | February 8, 2010 1:26 PM

Green Police.

Posted by: sold2u | February 8, 2010 1:35 PM

"The Green Police ad was far and away the best. Hilarious."

I'll go with this one. Closer to the truth than anyone cares to admit.

Posted by: kalalp | February 8, 2010 1:56 PM

Wasn't the best commecial, but the best line was in the Budweiser Book Club at the end where the girl says:

"So do you like 'Little Women'?"

He replies "Yeah, I'm not too picky..."

Everybody laughed at that.

Posted by: Ombudsman1 | February 8, 2010 1:59 PM

The Green police

Posted by: pschlachter1 | February 8, 2010 2:20 PM

Allbriton Robbins, the art director for the TruTV Troy Polamalu ad, is a DC Wilson High School alum (class of 2003).

Posted by: LauraElkins | February 8, 2010 2:27 PM

The Green Police was hilarious. My vote for best...

Posted by: winkcn | February 8, 2010 2:51 PM

Green Police would have been the best if it had been, like, a Hummer ad. But the final point of the ad was to buy a "green" car, which sort of undercuts the point of the first part. (And I'm not endorsing low mileage cars... it would have just been more controversial. And that's part of what advertising is, at least on the Super Bowl.)

Posted by: iMac77 | February 8, 2010 3:16 PM

The VW commercial with Stevie Wonder... made me laugh!

Posted by: dking418 | February 8, 2010 3:56 PM

Is your proofreader on vacation? The link on the home page says "Best commericals." An honest typo, but not for a major metropolitan newspaper.

Posted by: bucinka8 | February 8, 2010 4:21 PM

I thought the VW commercial was the best. I mean , who knew Stevie Wonder was a champion at slugbug???

Posted by: cj_britton | February 8, 2010 5:12 PM

Bud Light's Autotune was the best!

Posted by: just34ice | February 8, 2010 5:30 PM

My vote: Audi's Green Police ad. Surprising to me how many people failed to understand that, yes, even we recycling, earth-friendly types can laugh at ourselved too.

Posted by: Delancey916 | February 8, 2010 5:31 PM

Green Police - poking fun directly at ME.
Then the Snickers one.

Posted by: dcex | February 8, 2010 5:39 PM

Loved "Fences" with the horse and and calf. My second choice was the "Shock collar."

Posted by: ellieglass | February 8, 2010 6:06 PM

Fences with the Clydesdale and the longhorn. I agree with a previous poster.... so many put down one group or another or were just inane or offensive in some way or over the top in another way. Really didn't think it was a great year for the ads.

Posted by: LBinVA | February 8, 2010 6:40 PM

the Audi commercial with the "Green Police"

a realistic portrayal of life under liberal Dem lunacy...........

Posted by: ProCounsel | February 8, 2010 6:50 PM

The "green" car ad, with the police citing violators of green standards, was the best of the ads that I saw. Good to see that Tom Shales is doing a piece on the Super Bowl ads, and is taking a break from Obama bashing. He's unable to give a fair shake to the difficult demands facing the President, both domestically and in foreign policy. Clif

Posted by: clifton5 | February 8, 2010 9:15 PM

1. Audi's "Green Police" ad sung to the tune of "Dream Police" by Cheap Trick.

2. E*Trade's milkaholic baby ad.

3. Snickers' football game ad with Betty White and Abe Vigoda.

Posted by: suzukisung | February 8, 2010 9:20 PM

The green police, how could you not have that in there? Guess it hits a little too close to the liberal WAPO's views.

It was funny but scary at the same time, should I start taking he temperature of my shower?

Posted by: kathymac1 | February 8, 2010 10:25 PM

THE GREEN POLICE!

Posted by: kathymac1 | February 8, 2010 10:27 PM

The ad that stood head and shoulders above the others in Super Bowl was the CBS Cares Mark Sanchez one. The heartbeat and message that was heard around the country!

Posted by: crimson7258 | February 8, 2010 11:40 PM

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