The League

Joe Baker
Colts Blogger

Joe Baker

Joe Baker writes for the Indianapolis Colts blog 18-to-88.

Reputation at stake

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The Steelers reputation is at stake here, instead of six championships and a history of bruising defense reaching back to the Steel Curtain days, the Steelers could be associated with thug players.

A team with a storied history like the Bengals (birthplace of the no huddle, West Coast offense and zone blitz) became a punchline as the result of a string of player arrests. While championship teams shine brighter through history than innovations that saw the bulk of their successes elsewhere, the Bengals show what can happen when a team's players drag the franchise's name through the mud.

At this point the damage isn't significant. Neither player has even been charged, let alone convicted, but a conviction or even a highly publicized trail, no matter the outcome, will tie the players alleged crimes to the franchise in the public mind. The face of the Steelers' franchise is in legal trouble and that's going to damage the franchise's reputation quite severely if the story remains in the news and irreparably if Ben Roethlisberger is convicted or pleads to significant wrongdoing.

By Joe Baker  |  March 30, 2010; 12:00 AM ET  | Category:  Ben Roethlisberger , Crime , NFL , Pittsburgh Steelers Save & Share:  Send E-mail   Facebook   Twitter   Digg   Yahoo Buzz   Del.icio.us   StumbleUpon   Technorati  
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